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One-day seminar for managing directors and HR

Recruiting Seminar: Read People. Win People.

One day. Two perspectives. Practical tools.

An event by AZ Onlinemarketing × IQ Face Academy

Symbolic image: seminar room with participants at tables and the trainer at the front Symbolic image, AI-generated
When?Date to follow PricePrice on request
Key facts

Key facts

Date
to follow. The interest list keeps you updated.
Duration
one day
Venue
to follow with the date
Price
on request, with lunch and materials
In-house
on request, for 6 people or more
Participants
maximum 12
Organizer
AZ Onlinemarketing with IQ Face Academy
Who is it for?

Who it is for

For managing directors and HR managers in companies with 20 to 250 employees who make hiring decisions themselves or support them closely.

What is it about?

What it is about

A shortage of applicants is not fate. Often the right people are out there, they just do not find you, or you do not recognize them in the interview. This one-day seminar shows you both: how to make jobs visible on Google and how to assess people better in job interviews.

  • The problem

    Classic job ads are losing impact. Many companies pay for expensive job portal packages with a short run time, even though their target group has long been searching on Google.

  • The two perspectives

    At the same time, the first impression in the interview often decides who gets the job. This seminar combines both: digital visibility and human judgment.

No lecture, no sales pitch. In the hands-on part, you analyze your own job ad live.

What do you take away?

What you take away

  • Job postings on Google

    Place job postings on Google and estimate the costs

  • Assessing people

    Assess personality types better in conversation

  • Your own ad

    Improve your own ad right in the seminar

  • Search volume in your region

    Know the search volume for your job in your region

Who teaches?

Speakers

  • Anne Zeller, owner of AZ Onlinemarketing

    Anne Zeller

    AZ Onlinemarketing

    Google Ads since 2009. More about her on the page About us.

  • Andreas F. Johann, speaker from IQ Face Academy for face reading and physiognomy

    Andreas F. Johann

    IQ Face Academy

    Face reading and physiognomy in candidate selection.

How does the day go?

Schedule

  1. 09:00

    Welcome and introductions

  2. 09:30

    Block 1: Job postings on Google. Job portal versus Google Ads, target audience, search volume, campaign formats

  3. 12:00

    Lunch break

  4. 13:00

    Block 2: Face reading in candidate selection (IQ Face Academy)

  5. 15:30

    Hands-on part: your own job postings live

  6. 16:30

    Questions and next steps

  7. 17:00

    End

What does it cost?

Format and price

Single booking

On request

Per person, including lunch and materials. Maximum 12 participants.

Join the interest list
In-house

On request

Flat rate for 6 people or more, at your site.

Request in-house
How do you sign up?

Sign-up and interest list

The date is not set yet. Join the interest list and you hear first when the seminar takes place.

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Read on

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Questions

Frequently asked questions

When does the seminar take place?

The date is not set yet. On the interest list you hear it first.

What is included in the price?

Lunch and materials. We announce the price together with the date.

Is the seminar available for our team on site?

Yes, as an in-house seminar for 6 people or more. Get in touch through the form, and we discuss date and content.

Which terms apply?

The seminar terms and conditions apply. You confirm them when you sign up.

Badge Deutschlands Experten: rank 1 of 42 online marketing agencies in Saarbrücken, rank 1 of 28 in Saarland (profile on Deutschlands Experten, new window)

Rank 1 of 42 online marketing agencies in Saarbrücken on Deutschlands Experten (as of 16 September 2026).

Google Ads certified

AZ Onlinemarketing is Google Ads certified in Search, Display, Video, Shopping and App marketing.

Questions about the seminar?

Write to us or call, and we talk about date and content.

Free · 30 minutes · no obligation

★★★★★

„Super Service! Gute strategischer Analyse und wir haben mit ihrer Hilfe viele neue Kunden gewonnen!“

Konstantin N. (RTKdata) · Google review
Related Recruiting with GoogleJob postings where candidates search.

Last updated: November 2026

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